But now they can head to the … Anaheim >> The Huskies’ storybook 2017 season got its perfect ending.And they did it their way, too.A huge second-half performance, backed by the Huskies going to its beloved Ka-chunk offense and stellar defense, helped the Fortuna High football team capture the CIF State Division 5-A title with a thrilling 54-33 win over Katella of Anaheim at Glover Stadium on Saturday night.The Huskies planned to go to Disneyland no matter the day after the game.
Gift Wrap Trading Aletia Van Niekerk 012 9982579 Email The SMSs cost R1 each. Nation branding Head Masters Ivan Lazarus 011 6261424 Email Where companies can get flags Symbol of unity, hope South Africans can demonstrate their support for the nation brand by joining in celebrations such as these, through which we are welcoming the world to our country, the statement read. GMD Products & Graphic Design Lombe Chalungumana 011 3386248 / 076 3256780 Email As of 1 May, fans and companies can make their flag pledges by SMSing the word “flag” to 32175 and thereby “celebrate the first time the 2010 Fifa World Cup is being held on African soil,” said Sophie Masipa, Marketing Manager of the International Marketing Council of South Africa (IMC), the custodian of Brand South Africa, in a statement this week. Masipa added that the initiative is a demonstration that the national flag is for every South African – a representation of our people no matter where we live in the world, regardless of background and without relevance to personal beliefs. “We want to see our national flag, a symbol of unity and hope for future generations, flown far and wide across the country. From building wraps to office park entrances and in our neighbourhoods, we want to paint the nation with pride through our country’s most visual representations,” she said. National Flag Marc Coetzee 011 8870143 / 082 4551116 Email Other South African mobilisation campaigns include Football Friday, The People’s Bus and the Diski Dance. “It is our quest to literally ‘Flag’ South Africa.” “It is imperative that we actively show our support for our national football team, Bafana Bafana – a South African brand ambassador representing us on the World Cup’s centre stage,” added Masipa. “Our flag unites us all under a common future and makes us a strong nation,” she said. “It is representative of our future aspirations as a nation.” Ikamva Contract Publishing Karen Lundie 011 4310322 / 082 3872906 Email As hosts of the World Cup, the IMC says that South Africans and Africans are on the eve of welcoming thousands of potential Brand SA advocates to our country and continent. Masipa also urged government departments, provinces, host cities and municipalities to fly the flag with pride. With less than 40 days to go to the kick off of the 2010 Fifa World Cup™, individuals and companies alike are being urged to take up the national “Fly the Flag” challenge, through which they can buy, distribute and fly the national flag. Stone Moon Design Unathi Rafu 011 4621753 / 082 8307822 Email 4 May 2010 SAinfo reporterWould you like to use this article in your publication or on your website? See: Using SAinfo material
Dr Petrus de Kock, the research manager at Brand South AfricaA Brand South Africa initiative, the inaugural South African Competitiveness Forum, will bring together the government, business and civil society to unpack issues affecting the country’s competitiveness and reputation.The South African Competitiveness Forum was officially launched on 25 July, followed by a number of regional consultations leading up to the main event, which takes place at Gallagher Estate, Midrand, on 5 November.Dr Petrus de Kock, the research manager at Brand South Africa, is passionate about the forum and the long-term implications the event could have for the future of the nation brand. “It’s very much a consultative forum – this is a key platform for us to share knowledge and experience, but also to work together to build a stronger reputation and a competitive country to position internationally.”It has a number of key content partners, which means there will be input from many levels and sectors. The forum will include senior business delegates, ministerial officials, representatives from several government departments, and from the Top 50 companies listed on the JSE, he explains.SACF launch: The South African Competitiveness Forum takes place at Gallagher Estate in Midrand on 5 November 2013. There will be a commemorative exhibition documenting the creative and design work done by Brand South Africa in marketing the country.The programme is jam-packed, with a plenary session to be opened by Deputy President Kgalema Motlanthe, followed by five breakaway sessions. Taking a workshop-style format, these sessions will focus on major themes, such as education, skills and labour; governance and leadership; manufacturing and related services; infrastructure; and foreign direct investment competitiveness.De Kock says the workshops will highlight the country’s reputational and competitive strengths and weaknesses. “We are looking at how we can fix problems and ways we can make the national brand even stronger.”The timing of the forum is hugely relevant, he adds. “Next year, we are celebrating 20 years of democracy [which] is very much founded and built on the concept of stakeholder input, of negotiation, of consultation, so the forum is very much a consultative platform [where] business, government and civil society can together identify the reputational strengths and competitive strengths, as well as challenges. So I think that’s unique, you know, very much as an open, public platform and what we can extract or absorb from that input into, say, our international marketing in the country.”He expects there will be much to learn from the delegates and the sessions throughout the day. “We [Brand South Africa] are not the experts at manufacturing, for example, and we will probably learn a tremendous amount about strengthening the country. I think it’s not just a talk shop; it’s very much focused on those things that we can extract and then incorporate into our operations going forward.”Brand South Africa launched the new payoff line in 2012, he explains – “Inspiring New Ways” – and the South African Competitiveness Forum is an effort by the marketing organisation to create a new kind of a platform and a new way of engaging key stakeholders, industry and the government.“The South African Competitiveness Forum is a call to all stakeholders across business, government and society to provide input and to inspire new ways of positioning the brand both domestically and internationally.”Brand South Africa will also take the opportunity to showcase a decade of creative and branding design work. “The forum aims to inspire delegates to become brand ambassadors through the exhibition of the brand and the work of Brand South Africa and through the thought- and knowledge-sharing. The forum is there as a call to stakeholders to help us to frame the picture in more detail and also to make the value proposition even stronger so that we can work towards realising the goals of the National Development Plan.”De Kock expects a fair amount of robust debate. “The forum promises to be an exciting and an engaging and probably a tough platform. As South Africans, we can engage thoroughly on issues, so I think it will be in-depth conversation … I think the experience people will have will enrich them and I hope, ultimately, that this will build more pride and patriotism and mobilise us as South Africans to work together to realise the strategic objectives that we have as a country.”
Share Facebook Twitter Google + LinkedIn Pinterest By Joel Penhorwood, Ohio Ag NetRenewed drive has been given to renewable energy groups looking to further establish themselves in northern Ohio. A new report from the Wind Energy Foundation found the state’s four utility-scale wind projects in Paulding, Van Wert, and Hardin counties will have delivered in excess of $54 million through payment in lieu of taxes (PILOT), and land lease payments, by the end of 2018.The report comes at a time when a new, 66-turbine wind farm in Seneca and Sandusky counties has been proposed by Apex Clean Energy of Virginia. The group reportedly told the Ohio Power Siting Board they will build what is known as The Republic Wind Farm only if restrictive property setback rules put in place in 2014 are repealed. The setback rules define the distance a wind turbine can be placed from neighboring properties. As it is currently written, the rules go to the nearest property line.A bill introduced in the Ohio Statehouse in December by State Senator Matt Dolan (R-Chagrin Falls), brought forth legislation that would change the minimum setback requirements for turbines on wind farms to pre-2014 levels. This Senate Bill 238 changes the distance requirement to “at least 1,225 in horizontal distance from the tip of the turbine’s nearest blade at ninety degrees to the exterior of the nearest, habitable, residential structure, if any, located on adjacent property at the time of the certification application.”The bill defines the minimum setback requirements for turbines on wind farms with at least five megawatts of generating capacity.“This bill continues the effort to return the wind setback requirements to a distance that encourages the development of wind energy in the state,” Senator Dolan said. “By choosing to promote alternative energy sources as part of our state’s energy portfolio, businesses will choose to locate in Ohio. These wind farms are economically significant to Ohio.”Commerce leaders in several Ohio counties said the wind industry is passing over Ohio as a result of the current rules. Many are heading to states like Illinois, Indiana, Michigan, and Pennsylvania. Those states have developed 17 projects since 2014. The Ohio Power Siting Board has received no new project applications that meet the setback requirements put in place in 2014.State Representative Bill Reineke (R-Tiffin) joined Senator Dolan to urge support for the bill and wind energy as a whole during a recent press conference at the Ohio Statehouse. The two were joined by wind energy leaders as well as school and community officials from those currently hosting wind energy and those hopeful for it in the future.“This wind farm and others like it hold the promise of tremendous economic benefit for Ohio’s rural communities,” Reineke said. “I am hopeful the General Assembly will act soon to at least give our local community the opportunity to move forward with this project, because current law is acting as a significant statewide barrier.”According to the Wind Energy Foundation report, The Republic Wind Farm wind farm is projected to deliver $120 million in local economic impact over its life. The number includes projected annual PILOT payments of $1.1 million to $1.8 million, which would be distributed among the five municipalities (Adams, Pleasant, Reed, Scipio, and Thompson Townships) and four school districts (Bellevue City School District, Clyde-Green Springs Exempted Village School District, Old Fort Local School district, Seneca East Local School District) in Seneca County. Also getting money would include one municipality (York Township) and one school district in Sandusky County (Bellevue City School District).Seneca County Commissioner Holly Stacy was at the press conference to voice her support of wind energy in the county, and the economic opportunity they hope to see from it.“We work every day to bring more opportunities to help be supportive of the economic development that can help bring jobs to our communities and support the growth of the existing businesses that we have,” Stacy said. “I also can say I represent the 2%, the 2% being the farming community. Those of us engaged in the farming community know that we pay attention to 100% of the consumers. The rules, the regulations, the things that come down the pipe from various levels, we have to follow. We have to take the extra steps to make sure that we follow that consumer demand.“This is an opportunity for those in rural areas to say, ‘We can help economic development. We can still have our farm.’ One thing for sure is that if it’s helping the schools, maybe the next time the schools need help, it won’t be an increase in our property taxes. In order for our community to have the opportunities that others have had, what you’re hearing today is what we must do. We must have some change in the Ohio regulations for the wind industry. Otherwise that economic development can’t happen in the other sections of the state. Our county has had the local control, and we made that evident by previous commissioners putting the PILOT in place in Seneca County.”Her thoughts on school funding were echoed by several local education leaders in attendance to the press conference, including Martin Miller, superintendent of Antwerp Local Schools, a rural school district in Paulding County. They have just started to receive PILOT funding. The district would like to build an innovation and aqua-horticulture center with hopes of retaining students after graduation.“We see two payments every year. The first half payment was $95,000 that we received last month. Sometime in the fall we will receive the other half of that, a total of $190,000 combined,” Miller said. “What does a school district do with $190,000 that they didn’t have a year ago? We knew this was coming and fortunately over the last few years, we’ve done a very good job of budgeting for that. Because our budget is in good shape, we can use that wind turbine money to do advanced things.”The topic of wind energy has become a divisive one in recent years throughout Ohio. Groups such as the Seneca Anti-Wind Union are vehemently against the installation of wind turbines in their community. The groups argue that job creation will be seen minimally at the local level. They also voice safety, noise, health, property rights, and aesthetic concerns. It has been suggested that a referendum be placed on the ballot locally about the Seneca County wind project.Stacy noted it’s important to keep in mind many local landowners are behind the project.“We are very fortunate in Seneca County to have overwhelming support from our rural areas for wind development. That has been proved through the thousands of acres that are under lease agreements, or are interested in lease agreements for wind development,” she said.There is an amount of local control built into the system through the approval of PILOT payments by county commissioners. Logan County commissioners, for example, decided in 2016 to not allow a wind energy company payment in lieu of taxes. This does not prevent the construction of wind turbines, but many companies say they will not go forth with the project without PILOT.“I want to highlight that Ohio counties currently can accept or reject the existence of wind farms. The locals will have the ability to decide what is in the best interest of their community,” Senator Dolan said. “The benefits and burdens, just like any industry, have been and will continue to be debated at the local level.”
Share Facebook Twitter Google + LinkedIn Pinterest USDA’s Farm Service Agency (FSA) announced that organic producers and handlers can apply for federal funds to assist with the cost of receiving and maintaining organic certification through the Organic Certification Cost Share Program (OCCSP). Applications for fiscal 2019 funding are due Oct. 31, 2019.“Producers can visit their local FSA county offices to apply for up to 75% of the cost of organic certification,” said Richard Fordyce, FSA Administrator. “This also gives organic producers an opportunity to learn about other valuable USDA resources, like farm loans and conservation assistance, that can help them succeed. Organic producers can take advantage of a variety of USDA programs from help with field buffers to routine operating expenses to storage and handling equipment.”OCCSP received continued support through the 2018 Farm Bill. It provides cost-share assistance to producers and handlers of agricultural products for the costs of obtaining or maintaining organic certification under the USDA’s National Organic Program. Eligible producers include any certified producers or handlers who have paid organic certification fees to a USDA-accredited certifying agent. Eligible expenses for cost-share reimbursement include application fees, inspection costs, fees related to equivalency agreement and arrangement requirements, travel expenses for inspectors, user fees, sales assessments and postage.Certified producers and handlers are eligible to receive reimbursement for up to 75% of certification costs each year, up to a maximum of $750 per certification scope, including crops, livestock, wild crops, handling and state organic program fees.The announcement also includes the opportunity for state agencies to apply for grant agreements to administer the OCCSP program in fiscal 2019. State agencies that establish agreements for fiscal year 2019 may be able to extend their agreements and receive additional funds to administer the program in future years.FSA will accept applications from state agencies for fiscal year 2019 funding for cost-share assistance through May 29, 2019.To learn more about organic certification cost share, please visit the OCCSP webpage, view the notice of funds availability on the Federal Register, or contact your FSA county office. To learn more about USDA support for organic agriculture, visit usda.gov/organic.
2.) Lack of DefinitionMarketing for a product makes an environmental claim that sounds good to the consumer but is too vague or general. Examples: a product is described as being non-toxic or without hazardous chemicals, when these definitions are only meaningful in specific contexts — many chemicals are non-toxic to the touch but harmful to ingest, for example. A radiant barrier paint product is advertised as having an incredibly high R-value, but the ad neglects to mention that it only insulates that well when installed on NASA spacecraft that see thousands of degrees of temperature differences. 4.) The Non SequiturA company uses a valid claim about a product as the basis for a further claim that is not warranted, but may on its surface appear to be reasonable. Example: A manufacturer accurately claims that its product is resistant to mold growth, but also implies or states that thus using the product improves the health of occupants — a claim that has some logic, but that really needs to be evaluated separately. 1.) Green by AssociationA company slathers itself and its marketing thoroughly in environmental terms and images so that even if its products have no environmental benefits, consumers associate them with positive environmental attributes. Examples: Gas-guzzling cars and trucks pictured in remote natural settings, or housing developments named for natural features that they have destroyed, e.g., “Conifer Lane.” 7.) Rallying Behind a Lower StandardA product earns an apparently valid, third-party certification — but the product’s manufacturer or trade association had influenced the development of the relevant standard in a way that makes the certification less meaningful than it appears. Example: The forest products industry catches hell in the early 1990s for environmental damages caused by logging, but rather than join the rigorous green standard that has already been developed, the industry bands together to create its own program with similar, but much more vague standards. 3.) Unproven ClaimsEnvironmental claims are made by a company, but the company cannot or will not provide evidence to back them up. Examples: A company claims to have implemented a new manufacturing process to increase its product’s recycled content, but doesn’t certify the claim. A manufacturer claims to have eliminated hazardous ingredients from a product but claims that due to trade secrets, it can’t reveal any specifics. 9.) Outright LyingEither intentionally or inadvertently, a company bends the truth, or simply ignores it. Example: A company claims that a product is beneficial to the environment, when it’s actually just less bad. Or a manufacturer claims that its product contains recycled content based on reuse of scrap within a manufacturing line — but that actually doesn’t meet the definition of recycled.I want to thank Terrachoice, which publishes the “Seven Sins of Greenwashing,” for helping inspire this list, which Jennifer and I first wrote over three years ago for our article, Behind the Logos: Understanding Green Product Certifications. We like their list, too, but we see some distinctions that we like to highlight.What are examples of questionable green claims that you’ve seen recently? Want help evaluating them? Let me know.Tristan Roberts is Editorial Director at BuildingGreen, Inc., in Brattleboro, Vermont, which publishes information on green building solutions. You can learn more at www.BuildingGreen.com.Last week’s Energy Solutions post: New and Improved Cotton Insulation Still Doesn’t Work 6.) Bait and SwitchA company heavily promotes the environmental attributes of a single product, while selling and manufacturing a bulk of otherwise similar products that lack the same environmental attributes. Example: A company sells cedar shingles that are certified as sustainably harvested, earning acclaim, but produces the product in such little volume at such an increased price that most of its sales resulting from the attention are for non-certified products. I am going to go out on a limb here, but I would bet that sometime in the last 24 hours you have received a marketing message centered around how “green,” how “environmentally friendly,” or (if it’s really serious), how “sustainable” something is.Whether or not we believe in these claims is a matter of some debate. The 2011 Cone Green Gap Trend Tracker found that an 97% of Americans believe they know what common environmental marketing claims such as “green” or “environmentally friendly” mean. Apparently we have seen enough of these claims to know what they’re all about.But do we? Our interpretations are often inaccurate, according to the researchers. More than two in five of us (41%) erroneously believe that these terms mean a product has a beneficial impact on the environment. Only about one in three (29%) understand that these terms more accurately describe products with reduced environmental impact compared with competing products.That study seems to indicate a lot of willingness to believe what the marketers tell us. However, a study from the U.K. has a somewhat different story to tell. In that study, by the Carbon Trust, only 7% of respondents take companies at their word when they say that they are reducing their climate impacts. More than half (53%) say they are concerned that companies make one-time improvements to win publicity, before returning to business as usual. Did the study ask different questions, or are the Brits more skeptical?Sorting out the green from the greenwash has become a necessity for U.S. builders and designers. To help, my colleague Jennifer Atlee and I have developed a guide to common problems: we cleverly named it “Nine Types of Greenwashing” when we included it in our dare-I-say essential report on green building product certifications. We also have eagle eyes for these types of issues when we are setting standards and selecting green products for our GreenSpec product guide. Here are the nine types. 8.) Reluctant EnthusiastA company lobbies against new environmental measures, claiming that they will be too costly. Particularly if it’s losing the battle however, it hedges its bets, publicly embracing similar measures — while continuing to resist them behind the scenes. Example: “Beyond Petroleum.” 5.) Forgetting the Life Cycle, a.k.a. The Red HerringA company chooses one easily understood aspect of a product’s environmental profile to improve and highlight, while ignoring other significant impacts — sometimes out of ignorance; sometimes as an intentional effort to divert attention. Example: A company touts the high recycled content in its countertops, but it uses a lot of embodied energy and carbon to make them, and uses binders with human health impacts.
About the authorPaul VegasShare the loveHave your say Watford boss Sanchez Flores: We must be careful with Welbeckby Paul Vegasa month agoSend to a friendShare the loveWatford boss Quique Sanchez Flores won’t rush Danny Welbeck’s comeback.Welbeck, who has recovered from a broken ankle, scored his first Hornets goal in the 2-1 Carabao Cup win over Swansea on Tuesday night.He has played the full 90 minutes in both of Watford’s cup matches this term but made just two substitute appearances in the Premier League.“I said two weeks ago we have a plan for him,” said Sanchez Flores. “We are taking care with him and we are very passionate about him coming back to the team.“I just want the fans to see the good version of Danny, not the kind of Danny who goes to the pitch with some pain. I want Danny 100 per cent so we can enjoy this Danny.”
Crouch questions Liverpool nerves after RB Salzburg winby Ansser Sadiq22 days agoSend to a friendShare the lovePeter Crouch has questioned Liverpool’s nerves after Wednesday’s 4-3 win over RB Salzburg in the Champions League.The European champions blew a three-goal lead at Anfield when Erling Braud Haaland equalised for the visitors.And Crouch says the performance was “absolutely mental” from his former side.”It was mental, absolutely mental,” Crouch said on BT Sport.”Liverpool were flying, playing some of the best attacking football I have seen from them this season. And then the second half, I don’t even know where to begin. 3-3, I just couldn’t have seen it, and then Salah pops up with the winner.”An incredible match, highly entertaining, but for the wrong reasons for Liverpool in the end. They got a bit nervy Liverpool, you have to say.”Once the first goal went in, then the second, Fabinho, whose normally so calm on the ball, was passing it out of play, they weren’t as intricate as they were in the first half.”So it definitely affected them but the fourth goal killed them off and then they controlled the game and managed it out.” About the authorAnsser SadiqShare the loveHave your say
Real Sociedad midfielder Odegaard: Real Madrid in regular contactby Carlos Volcano17 days agoSend to a friendShare the loveReal Sociedad midfielder Martin Odegaard says parent club Real Madrid are in regular contact.The Norwegian has revealed that Los Blancos are content with his performances so far this season and they have sent him congratulatory messages.”I am in contact with Real Madrid, as sometimes they write to me to tell me how they see me,” he told Eurosport Norway.”They have congratulated me and praised my good start in the league.”They have told me that they are happy with me.”Odegaard went on to express his desire to see out his two-year loan agreement with the Basque side, before returning to the Estadio Santiago Bernabeu.”The idea is to respect [the loan deal],” he said.”I am happy at the team, and so I want to continue here until my two years end.” TagsTransfersAbout the authorCarlos VolcanoShare the loveHave your say