Sign up for our COVID-19 newsletter to stay up-to-date on the latest coronavirus news throughout New York A Mastic teenager has been arrested for allegedly stabbing another to death following an argument over the weekend, Suffolk County police said.Michael Dennis, 19, was charged with manslaughter in the death of 17-year-old Trevor Bender.Police said the victim was the passenger in a vehicle driven by an 18-year-old man who got into an argument with a group of people standing at the corner of Mastic Road and Moriches Avenue at 5:10 p.m. Friday.Homicide Squad detectives alleged that when the victim and the driver got out of the vehicle, Dennis stabbed Bender and ran away.Bender was taken to Brookhaven Memorial Hospital Medical Center in East Patchogue, where he was pronounced dead.Dennis was ordered held without bail during his arraignment at First District Court in Central Islip.
Sign up for our COVID-19 newsletter to stay up-to-date on the latest coronavirus news throughout New York Sponsored Content Brought To You By Alure Home ImprovementsA normal light switch offers only two choices: on and off. But a dimmer switch allows you to control how bright you want the room to be. Simply turning a knob or sliding a lever lets you adjust light levels.Now if you’re ready to make the switch, so to speak, Doug Cornwell, chief operating officer of Alure Home Improvements, is ready to shed some light on the subject.Here, in this installment of Alure Home Improvement’s “60-Second Fix: How To Change Your Light Switch To A Dimmer,” he shows how to swap a toggle switch in the bathroom with a dimmer switch.Why would you ever want to do this? Because you might have some “high hat” lights in the ceiling that would provide better lighting more suitable to your mood at the moment if you could lower the intensity of the overall illumination.Though there is an assortment of dimmer switches to choose from, the concept is essentially the same: cutting down the AC current to reduce the total energy empowering the light bulb.Now that you understand the idea, Cornwell stresses the serious nature of what you’re about to do. You certainly want to play it safe, so don’t ignore this:“First, and foremost, the most important thing is to make sure the power is off!” he advises.To be forewarned is to be forearmed. Never start fooling around with anything electrical until you safeguard your action by defusing the situation. Go to the fuse box or circuit breaker and make sure no power is going to that bathroom switch. If it means that you end up working in the dark, then get a flashlight or do the work by daylight. Moonlight is best left for serenades.So, once your working condition is guaranteed to be safe from any unwanted shocking experiences, remove the switch plates holding the switch against the wall in order to expose the switch’s inner mechanism and allow yourself some flexible movement. In this example, two toggle switches are lined up side by side, but Cornwell intends only to remove the right one and replace it with a dimmer switch.Cornwell points out the two screws, one on the top and the other on the bottom, holding this toggle switch in place. Loosen the top one first, he recommends. Once you remove the screws, the toggle switch assembly will slightly protrude from the wall. Grab it firmly and pull it out just far enough so you can clearly see where the wires are attached in back.Now, before continuing, he demonstrates what the back of the dimmer switch looks like so you’ll understand which wire goes where. This is important advice. If you connect the wires wrongly, the switch won’t work. And even more seriously, you could risk a short circuit or even a fire.“If you look at the dimmer switch,” Cornwell explains, “you’ll see it comes with three wires: two black wires and one green wire. The green wire is the traditional ground. Always remember that: ‘the green ground.’”Next, he undoes the three wires connecting the toggle switch, which you’ll see also consist of two black and one green wires.As he shows, these wires don’t require their own terminals on the dimmer switch. As Cornwell illustrates, you can use a wire connecter nut to connect the dimmer switch’s wires with your house’s wires. Here, Cornwell is using a blue wire connector, but the connector’s color isn’t as important as the colors of the wires.Cornwell demonstrates how you grab the wires with a pair of pliers and straighten the exposed leads—the inner copper ends that are surrounded by the wire’s insulation. Carefully prepare them. Then just connect black to black; it doesn’t matter which black wire goes with which. You put both ends of the wire from the wall and the wire from the dimmer switch into each connector nut.“Twist it on,” he says.One, two, three, twist! And they’re connected.Click here to learn more about Alure Home Improvements“What I like to do once it’s done,” adds Cornwell, “is take black vinyl electrical tape and wrap it firmly around the connector nut.”Make sure you do all three wires! Then you can simply push the wires back into the wall. Take the wall plate’s attachment screws and screw the switch back into the wall box.“Put the plate back on and you’re all set to go,” says Cornwell.With the last screw in, you now have a toggle switch and a dimmer switch.The mood lighting awaits. So remember, you don’t have to curse the darkness; Alure Home Improvements teaches you how to usher in a little bit of light!
Sign up for our COVID-19 newsletter to stay up-to-date on the latest coronavirus news throughout New York Nassau County police said a man found dead in Massapequa last week is a homicide victim and released a sketch of the victim in the hopes that someone can help identify him.Investigators determined the victim suffered blunt force trauma and stab wounds, police said. The unidentified man was described as Hispanic, in his late teens to early 20s. He was wearing a dark-colored, three-buttoned American Eagle brand shirt, police said.The body is believed to have been in the woods of Massapequa Preserve for several weeks before the discovery was made near Seaview Avenue and Ocean Avenue at 2:07 p.m. Thursday, authorities added.Homicide Squad detectives are continuing the investigation and ask anyone with information on the discovery to call Crime Stoppers at 1-800-244-TIPS. All callers will remain anonymous.
The house was given the name “Northway” by William McNair, a successful businessman who purchased the property in 1916. Through the decades, the house has changed hands many times.Its first owner was financier Henry Wolcott Warner, who built the estate in 1898. In the late 1940s, it was sold to Eric Ridder of the Knight-Ridder publishing syndicate, the second largest publisher in the nation at the time. Ridder was also an Olympic gold medalist in yachting.In the ’80s, developer/builder Steven Thurman purchased and subdivided the 26-acre estate, selling off for development all but five and a half acres. A decade later, “Northway” was bought by Dr. James Badia, a radiologist who sold Feeks Lane in 2002 to its current owners.“They did a complete renovation, spending millions of dollars to restore the home to its original beauty,” says Kirschenbaum. “It’s impeccable. It looks like it has history, but there is nothing a buyer has to do.”The home that Kirschenbaum describes as “move-in ready” features a large kitchen, oversized banquet dining room, large living room and den. The lower level has a recreation area and gym. The homeowner — a well-known and well-regarded designer — added her design expertise to the property by using a white, gray and neutral palette throughout the house to create a clean, crisp look that is current with today’s style.Maintaining the home’s integrity was vital, explains Kirschenbaum. During the renovation, they were able to restore original wood floors in the living room, as well as leaded glass pane windows and hardware. Some of the new construction included the installation of elaborate molding throughout the house, double sheetrock in place of the original plaster, and utilities upgrades including a generator, security camera, and audio sound system.It also included rebuilding the driveway, removing the original clay facade with sand and the addition of gates for additional privacy.Additional highlights are a new pool house with a recreation room, changing area, laundry room, bathroom, and a small kitchen that is near the in-ground saltwater pool. Kirschenbaum points out that the brick veranda overlooking the property that runs the length of the house is one of the charming details of the house.“The French doors that run along the kitchen, dining room and foyer give full access to the veranda so when the homeowners are entertaining in the spring and summer the doors are open,” she says. “It is incredible to look out at the water views.”The house’s three levels possess water views of the Long Island Sound.“Even though it is a very large house, there is a lot of warmth and intimacy,” says Kirschenbaum. “The ideal buyer would be a family because it is a large home. It is also a perfect home for someone who loves to entertain.”For additional information on this property at 199 Feeks Lane in Lattingtown, contact Lois Kirschenbaum, co-listing agent at the Wheatley Heights office, Daniel Gale Sotheby’s International Realty at 516-526-7425 or firstname.lastname@example.org or Margaret Trautmann, co-listing agent at the Locust Valley office, Daniel Gale Sotheby’s International Realty at 516-361-4646 email@example.com.Culinary kitchen with top-line appliances, center island, fireplace and breakfast room.Grand entry foyer with bridal staircase, gleaming wood floors and fireplace.Baronial dining room with fireplace, French doors and oak wood floors.Exquisite resort setting with pool, pool house, formal gardens and brick terrace. Sign up for our COVID-19 newsletter to stay up-to-date on the latest coronavirus news throughout New York This sprawling Lattingtown estate on Feeks Lane is such a vision of beauty it caught Hollywood’s eye.If it looks familiar, that’s because it was the set of The Money Pit, the 1986 Steven Spielberg comedy starring Tom Hanks and Shelley Long. A quarter-mile, evergreen-lined private road introduces the federal colonial sitting on 5.4 acres.“You get that wow factor when you drive up to the house,” says Realtor Lois Kirschenbaum of Daniel Gale Sotheby’s International Realty. “It is so spectacular.”The stately home features eight bedrooms, eight full baths, two half baths, eight fireplaces (some with original mantels), and a six-car detached garage, and is on the market for $5.9 million. That’s down from $12.5 million after nearly four years in the market.
The scenario: You’ve been offered a great deal on a cable TV run, but you’re not sure which cable channels best suit the only 30 second ad you have available.Your move, Online Marketing ManagerUtilize the YouTube ads feature on your Google Adwords account to run the ad across all demographics, then check back in a few days to see which groups are most likely to engage with the ad. Find the cable channel which best matches the most engaged demographic and run the ad there.Expert move: Now that you’ve established an audience, change the settings on your YouTube campaign to continue reaching that audience during the TV run. You’ll enhance the value of your TV spend, and you’ll be able to report clicks and ROI. Try the same technique by running ads on Pandora or Spotify before committing to a terrestrial radio deal.Total research investment: $700 for about 100k impressionsTaking advantage of similar opportunities may mean breaking old habits. Credit union marketers tend to rely upon debate and instinct to field effective messages because we do not have the time or money to conduct focus groups. Meanwhile, our Wall Street counterparts invest thousands in testing each message for maximum effectiveness. By monitoring inexpensive digital ads for short periods of time, then acting upon results by refining our messages, credit union marketers can replicate this testing at a significantly reduced expense. The scenario: ALCO has spent the last half hour debating whether they should lower money market rates by 15 basis points. The sales team is resistant, but the finance team does not believe the lower rate will significantly decrease volume.Your move, Online Marketing ManagerAsk the committee if they are willing to postpone the decision for three days. Create two identical landing pages and two identical Google AdWords ads, with the only difference being the current and proposed APY. Now, track how many clicks each ad gets and what percentage of these convert. (Those who click on the lower rate will simply get a nice surprise.) Report back to the group to quell the debate and help them make an informed decision.Expert move: Use this technique to determine the effectiveness of service features. For example, a similarly crafted campaign could tell you whether people are applying for credit cards because of your rewards program or your balance transfer offer.Total research investment: $200 + 2 hours of set-up.The ROI advantages of online advertising are hard to ignore, and many articles have been published on how to be a successful advertiser by diverting funds to this medium.This is not one of those articles.While digital is an effective conversion driver for many organizations, it may not always be the best fit for a given message. The exodus from traditional media and added keyword competition online has left some great deals and impressive returns to be had on TV, radio and print. But don’t cancel your AdWords account just yet. Because of these deals, the real value of an online ad is often in their ability to produce data for use in optimizing traditional media campaigns. An online campaign can be created and deleted in just a fraction of the time and cost of a traditional campaign, so it can serve as a poor-man’s focus group before a larger investment. It can even help with decision making in other areas of business which are largely unrelated to advertising, such as setting rates, as demonstrated in the scenario above.Below are more situations in which online marketing could serve to increase the effectiveness of other projects.The scenario:Your sales team thinks a picture of a monkey in a cowboy outfit riding a border collie is a surefire way to sell your new pet insurance product, but your design team thinks you should roll with a grumpy cat mumbling about government insurance.Your move, Online Marketing ManagerBefore you put one of these disasters on every billboard in town, find out which one is the most attention grabbing on Facebook. After all, why else do you have a Facebook page other than to engage with your members to make them feel like meaningful partners? Simply ask your designer to create the two ads and invite your followers to cast their vote via comment on the page. At the very least, you’ve introduced the product in a memorable way and made members feel involved in a meaningful way. At best, someone will offer an idea that gets you out of the bind altogether.Expert move: Once you’ve established the more popular ad, run it in multiple geographies in AdWords or Facebook to find out which community clicks on the ad most frequently. Put your billboards there.Total research investment: $300 19SHARESShareShareSharePrintMailGooglePinterestDiggRedditStumbleuponDeliciousBufferTumblr,Bradley Blue No matter what Brad were to say about himself in this bio, it would be easy to find the truth about him with a simple google search. This applies to … Details
Efforts can improve a CU’s culture, productivity, and bottom line.One sign of our times is the pursuit of good health—wellness— with the goal of reducing healthcare costs and creating happier, more productive employees.“Credit unions’ consciousness about employee wellness is growing every day,” says Brian Berchtold, vice president of sales and marketing for Hubbub, a “technology-driven wellness program provider. Our brand and values—integrity, truth, and transparency—align with and mirror credit union values.”He says wellness programs traditionally have been something human resource departments addressed.“However, many C-level leaders are now recognizing their worth, Berchtold says. “A well-implemented program improves a credit union’s culture, productivity, and bottom line because of better cost control over health-care expenses.”Hubbub’s program is employee centric versus top-down-driven. “Most businesses still use the approach of setting goals and then driving them down,” Berchtold says. continue reading » 5SHARESShareShareSharePrintMailGooglePinterestDiggRedditStumbleuponDeliciousBufferTumblr
What has the highest value at your credit union? I’m guessing it’s not something that’s kept in your vault. Look around. It’s who you see all around you–your co-workers, your employees, your member/owners stopping into your branches every day. These are your best assets. Are you using them to help promote your brand? If you’re not enabling and empowering your employees and happy customers to be your biggest brand advocates, you’re certainly leaving a ton of low-cost opportunity on the table. And your competition (banks, non-traditional financial services, disruptive services) are scooping up what you leave behind and laughing all the way to the…bank!Grabbing the opportunitiesTo give you a better sense of just exactly what opportunities are being missed by small businesses today, take a look at the data from this report:Half of small companies do not even have a website.Ninety percent of small businesses have not optimized their site for mobile.While 78% of consumers’ purchases are influenced by online reviews, 87% of small business owners do not ask their customers for reviews, according to other research we commissioned.The report goes on to supply the following 5 ‘marketing musts’ for small businesses to compete in today’s competitive landscape:Build a website that works well on both desktops and mobile devices.Claim directory listings on sites like Google Maps and Yelp.Secure positive online reviews from customers.Establish a social media presence.Stay engaged with existing customers.While I doubt that any of the above items will come as a surprise to you, it’s time to think about if you’ve made all of these items a priority yet. I would assume you all have a website for your credit union, but is it mobile-friendly? Google changed the game about what happens when your site is not mobile-ready back in April.It’s the last three items on the list above I want to expand on here. It’s no longer just enough to have a social media presence and speak highly about your brand through your brand. People are seeking something much more genuine, and it doesn’t get much more genuine than your members and employees saying how much they value working and doing business with you.Empowering your advocatesAccording to this article about getting employees excited about their work, we are twice as likely to trust someone “just like us” as we are a CEO. Encouraging employees to speak about what they love about their jobs on their personal social media channels will boost your recruitment and retention strategies, create a positive culture of pride about your organization, and show potential members that this is a good place to do business.You can’t force this behavior however, or it will never be genuine, and members and potential customers will see it for the contrived attempt at “being real” and it can work against you. Here are some simple guidelines to follow to set you off in the right direction with employee advocacy on social media:Recognize and engage your “early adopters:” Ask a handful of employees active on social media if they would want to share content about their work in their personal social media feeds. If so, why and if not, why not?Customize your plan: Based on employees’ interest, provide them with easily sharable content about the good you do, the community involvement, helping people, giving back, making a difference. This is what employees are proud of about where they work and will have incentive to share with friends and family on their social media channels.Empower employees and make it fun: give them clear rules of engagement so everyone feels comfortable and safe that they are following protocol and meeting brand/company standards. But be sure to make it fun, too, by showing off all the good things people are saying. Consider adding a monitor in the branches that shows a feed of all your social mentions using tools such as TwitterFall.By making it fun, convenient and safe, you can easily empower your employees, and even your members , to amplify your brand voice and truly use the cooperative advantage—your connection to your community—to the benefit of your organization, and stand out as a better choice against your bigger competition. 1SHARESShareShareSharePrintMailGooglePinterestDiggRedditStumbleuponDeliciousBufferTumblr,Holly Fearing Holly lives and breathes social media; if you can’t find her IRL, try reaching out on Twitter, LinkedIn, Facebook or Instagram, and you’ll likely get her right away. … Web: www.filene.org Details
Oh no! If you’re pondering whether or not your credit union is behind the times in terms of making digital wallet options available for your members, sit back and take a deep breath. According to a recent Gallup poll only 13% of U.S. adults have a digital wallet on their smartphone. Even better news for you, the study also revealed that among consumers who have digital wallets, 38% don’t see any benefits of using the technology. What’s more, nine out of 10 consumers who don’t have a digital wallet say they are very unlikely or unlikely to start using one in the next 12 months (91%).Just because consumers are slow to adopt this technology, doesn’t mean you shouldn’t bee keeping an eye on it and planning for the future. Apple has already shot to the No. 2 position in market share with the launch of Apple Pay, even though Google and PayPal have been in the digital wallet space longer. continue reading » 3SHARESShareShareSharePrintMailGooglePinterestDiggRedditStumbleuponDeliciousBufferTumblr
Attracting and retaining millennials— those ages 18 to 34—is critically important to credit unions. Young members, in part because they’ve historically been heavy borrowers, are the lifeblood of a healthy, vibrant cooperative finance sector.But young people face some especially important challenges in what has been a comparatively weak economic recovery. That makes engagement more difficult—but also more important than ever.For evidence of the challenges one need look no further than the jobs picture. While top-line metrics clearly show significant U.S. labor market improvements, various ancillary measures continue to raise important concerns.The current 5.4% national unemployment rate is nearly a point lower than year-ago readings, is well below the 10% cyclical high, and is nearing the prerecession level of 5%. continue reading » 10SHARESShareShareSharePrintMailGooglePinterestDiggRedditStumbleuponDeliciousBufferTumblr
The National Credit Union Administration has accepted an offer of judgement for $129.6 million from the Royal Bank of Scotland, the agency announced today. This resolves claims arising from losses related to purchases of residential mortgage-backed securities by Members United and Southwest corporate credit unions.“NCUA has a statutory obligation to secure recoveries for credit unions and ensure that consumers remain protected,” NCUA Chair Debbie Matz said. “We can assure stakeholders that we will continue to aggressively pursue recoveries against Wall Street firms that contributed to the corporate crisis. Each recovery as well as our ongoing lawsuits further NCUA’s goal of minimizing the losses of the corporate crisis and future costs to credit unions.”The latest judgment brings the total amount obtained by the NCUA in legal recoveries to nearly $1.9 billion. Net proceeds go toward reducing the Temporary Corporate Credit Union Stabilization Fund assessments charged to federally insured credit unions. These funds pay for the losses caused by the failure of five corporate credit unions. continue reading » 10SHARESShareShareSharePrintMailGooglePinterestDiggRedditStumbleuponDeliciousBufferTumblr