Why it’s better to be first than it is to be better

first_img Why it’s better to be first than it is to be better AddThis Sharing ButtonsShare to LinkedInLinkedInShare to FacebookFacebookShare to TwitterTwitter 3rd September 2018 | By Joanne Christie Nick Garner explains how the law of leadership from the book The 22 Immutable Laws of Marketing can be applied to the igaming industry Nick Garner explains how the law of leadership from the book The 22 Immutable Laws of Marketing can be applied to the igaming industry.This is part of a series of articles on marketing strategy based on the seminal book by Al Ries and Jack Trout. This book outlines the foundation principles for anyone involved in marketing strategy.The first law is: leadership — it’s better to be first than it is to be better.If you can be first in an emerging market category, you’re in a very strong position. If you come into the market too late, even if your service is better than the incumbent, it will be a huge battle to overcome the ‘first winner’.The thinking behind the ‘law of leadership’ If I ask you which was the first betting exchange, what would you say? You might say Betfair. If I ask you which was the second betting exchange, would you remember? From a competitive point of view, it’s far easier to succeed if you are the first.People remember the first winners. These first winners are brands that emerged as a market category was forming and broke through to ultimately dominate that market category for years to come.If the market category breaks through and becomes huge, those first winner brands also become giants.If you weren’t lucky enough to be one of the first winners and you want to get into an existing market, you have to accept that you’re either going to need to spend a huge amount of money or find a relatively uncompetitive market segment where you know you’ve got a good enough offering to overcome the inertia from not being the first winner.The key is to pick the battle you can win. And this is where finding your own category and being first is ideally best.For example, I mentioned Betfair as the first betting exchange, but it wasn’t actually the first. In the same year Betfair was founded, Flutter.com was also started and the two operators competed against each other until 2002, when Betfair bought Flutter out to kill off the brand.However, it turns out the founders of Flutter.com were trying to develop the wrong market category: exchange betting for player-created markets. In other words, player ‘a’ would use Flutter.com to set up a bet with player ‘b’ for some event they both cared about.Of course, Flutter.com offered betting on general sports events, but it didn’t focus on making mass market betting more efficient, as Betfair did.The irony was that Flutter.com had a 2.5% commission on winnings, whereas at the time Betfair’s commission was roughly 4.5% on winnings, but Flutter.com was caught out by focusing on a dud emerging category.Betfair managed to get traction, could get hold of the necessary money to buy out Flutter and thus ended up owning 98% of the exchange betting market category.What is a good category? I’ve spent many years looking at this question and I’ve noticed whenever there is some kind of enabling technology advancement that adds value to wealth creation, user experience or igaming legislative change, such as the ones we see in the UK at the moment, opportunity opens up.Simply, a good winnable category is one where you have a competitive advantage to overcome the weak emerging competition and enough inside knowledge to know that category is going somewhere.If you’re very lucky or on point, you might create your own market category, and by definition you are the first winner if that category has traction.When there is change and turbulence, there’s opportunity.In my own experience, I saw the emergence of blockchain and cryptocurrency as a huge long-term enabler for the borderless flow of money. Today, cryptocurrency is money for the internet. And where there’s borderless, global, frictionless money exchange for the internet, there will be gambling.When I saw what cryptocurrency could give people, being within the igaming sector it just made sense to get on and set up my own crypto casino: Oshi.io.I will admit that I would have been better off starting one year earlier… but in the big picture, I did get in early enough to carve out my place within this emerging market category.The greatest game changer for gambling in the last 10 years has been mobile. It’s gambling in your pocket, tied in with a device you always keep close by. The mainstream brands started by offering a good mobile gambling experience, but LeoVegas offered a ‘mobile-first’ gambling experience.Since LeoVegas was one of the early winners for ‘mobile-first gambling’, it  consolidated and grew in line with the growth of mobile gambling.Stick to what you know There are a constant flow of innovations and any one of these could turn out to be huge. By the law of probability most innovations fail, so the key is sticking to what you know and looking at the innovations that are likely to come through in that area.For example, virtual reality (VR) gambling has been talked about for a few years, ever since VR headsets started to percolate into the market via gamers. On the surface VR gambling is very interesting. However, when you get into the detail, you realise there are certain constraints that are hard to overcome.VR headsets need powerful computers to run them and they are a hassle to wear. Many people feel dizzy using them and while having virtual lobbies with casino games in them is very stimulating, most people will never get to that point because of the difficulties with VR headsets.To me the VR gambling category isn’t great, but if you could combine effortless virtual reality with smartphone handsets, then it could get interesting because of the huge dependence people have on their phones.If you’re lucky enough to have large amounts of funding, you can do what the big operators do and wait it out, keep a close eye on emergent businesses that have been successful within a new market category and buy out that whole business. From there you can build on that already successful brand and grow within the new market category.This buyout model seems to be something we hear more about because of the prolific number of buyouts by organisations such as Google and Facebook, and, of course, The Stars Group.Being the first winner in a market category is ideal. Your fortunes will rise with the growth of that market category and ultimately, unless you make a huge mistake, you will be unassailable.Next time, we’ll talk about the law of category: if you can’t be first in a category, set up a category you can be first in.Nick Garner is founder of Bitcoin casino Oshi.io and has a background in online marketing and marketing strategy. He occasionally consults with igaming brands on marketing strategy and best practice planning for marketing operations.Related articles: 22 immutable laws of marketing Subscribe to the iGaming newslettercenter_img Bingo Tags: Card Rooms and Poker Mobile Online Gambling Topics: Casino & games Marketing & affiliates Sports betting Bingo Poker Email Addresslast_img read more

GVC hails ‘milestone’ Ladbrokes Coral integration

first_img GVC hails ‘milestone’ Ladbrokes Coral integration AddThis Sharing ButtonsShare to LinkedInLinkedInShare to FacebookFacebookShare to TwitterTwitter Tech & innovation GVC has integrated a selection of content developed by CR Games, the in-house studio of the Ladbrokes Coral Group, into its casino product offering.More than 20 titles will now be added to GVC-owned online gaming brands such as bwin, PartyCasino and Sportingbet.Integration will begin immediately with five titles to be rolled out across various dotcom markets this month. This will include CR Games’ flagship ‘Big Banker’ slot title.GVC plans to introduce the full line-up of games within the next few weeks, with the firm to launch the content in regulated market such as Italy, Denmark and New Jersey in the US before the end of the year.GVC took ownership of CR Games when it completed its acquisition of Ladbrokes Coral in March.Liron Snir, chief product officer at GVC, said: “This is an important milestone in the integration of GVC and Ladbrokes Coral and demonstrates the benefits to customers of bringing the businesses together.“At GVC, content is king and we believe building a unique gaming offer, which marries exclusive in-house developed games with the very best titles from third-parties, is a win-win for our players.”This week, GVC cited its purchase of Ladbrokes Coral as the main reason behind an unexpected financial boost in its half-yearly figures.GVC had set out anticipated cost synergies of £130m (€145.6m/$171.4m) in relation to the deal, but said a further £30m in capital expenditure synergies relating to Ladbrokes Coral had been identified.Kenneth Alexander (pictured), chief executive of GVC, said earlier this week: “The acquisition of Ladbrokes Coral completed on March 28 and the integration of that business is progressing well. We have now identified capex synergies of at least £30m in addition to the £130m cost synergies and we are well placed to deliver those savings while driving top line growth.“We are gaining market share in all our key markets and we will look to reinvest to further strengthen our market position.” Content from CR Games will now be added to the firm’s casino products Email Addresscenter_img Subscribe to the iGaming newsletter Tags: Online Gambling 21st September 2018 | By contenteditor Topics: Tech & innovationlast_img read more

William Hill aims to reduce UK exposure through MRG deal

first_img William Hill aims to reduce UK exposure through MRG deal William Hill aims to diversify its revenue mix through the deal, and has extended the offer period to ensure it has time to secure regulatory approvals 5th December 2018 | By contenteditor AddThis Sharing ButtonsShare to LinkedInLinkedInShare to FacebookFacebookShare to TwitterTwitter Regions: Europe Subscribe to the iGaming newslettercenter_img Finance Acquiring MRG will help to reduce William Hill’s exposure to the UK market, according to the offer document published (December 4) by the operator.In outlining the strategic rationale behind the offer of SEK69 per share, which values MRG at SEK2.82bn (£242m/€271m/$307m), William Hill explained in the document how the majority of its £1.7bn annual revenues are still derived from the UK.However, the online-only MRG holds remote gambling licences in Denmark, Italy, Latvia and Malta, as well as Great Britain and Ireland. The company also expects to obtain Swedish licences by the end of the year ahead of the re-regulated market opening on January 1, 2019.“MRG’s online-only business will increase the William Hill Group’s share of revenue and profits from online as well as from outside the UK, and reduce William Hill’s exposure to the UK market,” the document explained.Based on the first six months of 2018, acquiring MRG would have boosted William Hill’s overall online revenue, excluding the US, from 42% to 47% of the group total, while the proportion of revenues from outside the UK would have increased from 14% to 21%.William Hill also stressed MRG’s high growth potential, which was underlined in October when the operator posted a 50.9% year-on-year increase in revenue to SEK445.2m for the three months through to the end of September.When the offer was first disclosed in October, William Hill CEO Philip Bowcock (pictured) said that the takeover would allow the bookmaker to become “a more digital and more international business”.The offer document yesterday also saw William Hill extend the acceptance period for its offer due to the anticipated timeframe for receiving the required approvals from “competition authorities in a number of jurisdictions”.Whereas when the initial offer was announced, the initial acceptance period was expected to run from December 10 to January 11, it will now run until January 17, allowing time for “when such approvals can reasonably be expected”, William Hill said.“If for any reason the review by the competition authorities would take longer than reasonably expected, and the necessary approvals are therefore not obtained before the expiry of the acceptance period, the acceptance period will be extended,” the bookmaker added.Settlement of the deal is expected to begin around January 25, although a target completion date has not been set.The offer is conditional upon at least 90% of MRG’s shares being acquired, at which point William Hill will delist the operator from the Nasdaq Stockholm exchange.As previously stated by MRG, 40.4% of shareholders have already signed irrevocable agreements endorsing the offer.In the document published yesterday, it was confirmed that those shareholders are Henrik Bergquist (13.53%), Hans Fajerson (12.1%), Fredrik Sidfalk (7.37%), Karl Trollborg (2.76%), Martin Trollborg (2.43%), Tommy Trollborg (1.03%) and Anita Trollborg (0.82%). Topics: Finance Email Addresslast_img read more

Mermaid‘s Pearls by RTG Asia

first_imgCasino & games Companies: RTG Asia Mermaid‘s Pearls by RTG Asia Mermaid‘s Pearls is a 5 reel 5 row, 3125 ways middle volatility slot game with 1 bonus and 1 free game feature. Maximum payout is 2500x. Bonus feature can be triggered by the player’s Pearl meter when it reaches 300. And the free game can be triggered by the player’s Pearl Meter when it reaches 600. Subscribe to the iGaming newsletter 28th May 2019 | By Aaron Noy AddThis Sharing ButtonsShare to LinkedInLinkedInShare to FacebookFacebookShare to TwitterTwitter Mermaid‘s Pearls is a 5 reel 5 row, 3125 ways middle volatility slot game with 1 bonus and 1 free game feature. Maximum payout is 2500x. Bonus feature can be triggered by the player’s Pearl meter when it reaches 300. And the free game can be triggered by the player’s Pearl Meter when it reaches 600. Let yourself be enchanted by Sprite and dive right into this world of underwater treasures and fun!You can download the First Look Games affiliate pack for this game here!You can play a demo of the slot here! Email Address Topics: Casino & games Slotslast_img read more

Optimove iGaming Pulse – May 2019

first_img May’s exclusive look at Optimove’s iGaming Pulse data sees research lab team lead Omer Liss examine a steady increase in customer activity across sports and casino  Casino & games Email Address Optimove iGaming Pulse – May 2019 Subscribe to the iGaming newsletter AddThis Sharing ButtonsShare to LinkedInLinkedInShare to FacebookFacebookShare to TwitterTwitter 4th June 2019 | By contenteditor Tags: Mobile Online Gambling May’s exclusive look at Optimove’s iGaming Pulse data sees research lab team lead Omer Liss examine a steady increase in customer activity across sports and casinoLooking at Optimove’s iGaming Pulse for May, we see the Spring trend, first highlighted in April’s edition, continuing.Average deposit amount in sports and casino was 11% higher than in April (€36 to €40), while the average number of monthly deposits per player remained steady at 8.1, and revenue per player decreased slightly (down 3%).May’s retention rate has increased by 3% month-on-month and 8% year-on-year, and the mobile bet rate remains stable at 54% on average for sports and casino. May’s conversion rate was slightly lower than that of April (down 2%).This can be explained by the fact that many sports bettors registered and made deposits at the beginning of the season and in anticipation of the final stages of the Champions League, the semi-finals of which took place during May.In casino, we see a rising trend in the average deposit amount of 11% (from €38 to €42). Accordingly, we see an increase in the monthly revenue per player to €105 (see below). The retention rate for casino has increased both sequentially and from the prior year, from 62% in April to 65% in May, rising steadily from 61% in January (see below).In sports, the month-on-month average deposit amount shows an increase of 10%, but a decrease of 11% compared with May 2018. The number of monthly deposits per player increased 27% year-on-year and the monthly revenue per player rose 12% year-on-year (see below).The retention rate showed an increase of 6% from May 2018, and 2% from April. Mobile bet rate was a solid 60%. Conversion rate decreased by 6% again probably due to sports players joining and making deposits early in the season, then playing with those deposited amounts (see below).Looking at the Champions League participants, we see some differences between the rival countries’ betting patterns. In the UK, represented in the Champions League final by both Tottenham and Liverpool, the average deposit amount was €69 compared with €32 across all territories.However, the number of monthly deposits per player was considerably lower than the average for all countries (4.4), explained perhaps by the fact that players registered to bet on a significant event, or series of events (semi-finals in the Champions League, for example), and made fewer deposits of larger amounts.In the Netherlands, represented in the Champions League semi-finals by Ajax, we see an average deposit amount of €52, higher than the average across all territories of €32. That said, the number of monthly deposits per player in the Netherlands was higher than the average, 10.1 compared with 8.4 across all markets.In Spain, another nation in the semi-finals (represented by Barcelona), we see similar average deposit amounts to the Netherlands, but the number of monthly deposits was actually lower than the average in general category.KPI closeup: conversion rate Conversion Rate is defined as the number of first-time depositors divided by the number of registered players in May. This KPI gives a good indication of how many players actually registered in order to play.In sports betting this number usually rises before significant sporting events like the World Cup and Champions league, since they attract new players who register specifically to bet on these events and do so shortly after registering.Omer Liss: Omer Liss leads the Strategic Services research team at Optimove, helping leading marketers optimize their customer retention strategy. As a marketing data scientist, Omer has vast experience consulting clients, analyzing their customer data and revealing actionable, data-driven marketing insights. Omer holds a BSc in Industrial Engineering and Management, specializing in Information Systems.About iGaming Pulse: iGaming Pulse is an industry benchmark tool for the gaming sector. iGaming Pulse enables gaming operators to accurately assess their overall performance against industry-wide key performance indicators. Its figures are updated on a monthly basis. It enables gaming operators to gain a clearer understanding of how their KPIs compare against the rest of the industry, broken down by geography and game type. This type of data, which is made publicly available for the first time, provides operators with the ability to conduct comparative analysis and derive insight into how their performance compares with industry averages.iGaming Pulse comprises of data collected from over 200 online casinos and sports betting companies, including industry giants and boutique operators, providing an accurate, statistically significant sample of the industry. Access to this information is vital for operators that are limited to only their own data. Optimove’s iGaming Pulse is now fully accessible, ensuring operators will have a clearer overview of how they compare to the industry. Topics: Casino & games Marketing & affiliates Sports betting Regions: Europe UK & Ireland Southern Europe Western Europe Spain Netherlandslast_img read more

Dutch regulator publishes duty of care guidelines

first_img Topics: Casino & games Legal & compliance Lottery People Sports betting Strategy Slots Tags: Mobile Online Gambling Slot Machines Regions: Europe Western Europe Netherlands Dutch gambling regulator the Kansspelautoriteit (KSA) has published its final duty of care guidelines, following a public consultation on the player protection measures.The consultation launched in March, after it was left to the KSA to determine what the requirement for licensees to have a duty of care to consumers should actually constitute. This was set out in the Remote Gaming Act, which passed the country’s Senate in February this year.KSA chair René Jansen said the regulator has published the guidelines to ensure operators paid particular attention to consumer attention when developing its strategy for the Dutch market.“We have found that in practice there is sometimes a lack of clarity about what gambling providers must and can actually do to fulfil their duty of care,” he explains. “This results in quite significant differences [in approach]. For these reasons we have made this guide, to provide tools for gambling providers.”As such, operators will be required to provide transparent and appropriate information about the range of games of chance offered, the risks associated with each title, and ways for consumers to play responsibly.This includes the individual characteristics of each game, including the different forms it can take, and the way in which the winner is determined. The conditions and costs of participating must also be clearly stated. Operators must also set out the prizes on offer, and how this is awarded.Licensees are also required to provide information and tools to help players gamble responsibly. This can range from information about the risks of each title, including information from third-party sources, to self-testing features to determine a player’s risk profile. All information must be presented in clear and simple language.Citing a study that estimates around 70% of players believe voluntary limit setting to be a positive feature, the KSA requires operators to offer time and spending limits to customers. Each player’s activity must be monitored, so that the operator can intervene if they show signs of developing problems.Such players must be offered the ability to self-exclude from gambling. This must be complemented by information and advice from the operator on how to better control their gambling. While the KSA noted that operators can be fined for failure to enforce a self-exclusion, it said there were exceptions, namely if a player commits identity fraud to circumvent the exclusion.A plan to ensure that games are offered and advertised in a manner that will not appeal to under-18s must also be set out. The 18+ age limit must be prominently displayed across all channels.To help players avoid developing problems with gambling, operators must develop a comprehensive prevention policy, for which they have sought and applied advice from gambling addiction treatment professionals. This must set out distinct policies for recreational, at-risk and problem players. At-risk individuals must be constantly monitored, with operators to take timely action to ensure these players do not evolve into problem gamblers.In addition, licensees must set out distinct policies for interacting with vulnerable groups. A separate policy for players that participate in a range of different lottery games, focused on budget control rather than addiction prevention, must also be drawn up. These policies must be easily accessible to the end consumer.The directors and management of gambling businesses must be fully aware of their companies’ duty of care policies, and be able to demonstrate their knowledge. This should be complemented by a training policy for staff, to ensure they are able to interact appropriately with all customer groups. They should be able to identify key markers of potential harm, such as increasing frequency of play, long play sessions and shifting play times.The Dutch market is expected to open for business on January 1, 2021, with the licensing process running from July 1, 2020, provided all regulations are in place. The KSA has noted a particularly high level of interest in securing a licence, with 183 companies indicating they will be looking to participate in the market. Dutch gambling regulator the Kansspelautoriteit (KSA) has published its final duty of care guidelines, following a public consultation on the player protection measures. Dutch regulator publishes duty of care guidelines Casino & games 2nd July 2019 | By contenteditor AddThis Sharing ButtonsShare to LinkedInLinkedInShare to FacebookFacebookShare to TwitterTwitter Email Address Subscribe to the iGaming newsletterlast_img read more

Belgian regulator names Clavie as new president

first_imgCasino & games 6th April 2020 | By contenteditor The Belgian Gaming Commission (BGC) has announced the appointment of Magali Clavie as its new president.Clavie, a magistrate and a former president of the Superior Council of Justice, will replace Etienne Marique in the position with the national regulatory body. She will be assisted in the role by Eva De Koninck, who was recently appointed as interim director of the organisation.Though Clavie will take on the role with immediate effect, her responsibilities and duties will be temporarily limited due to the ongoing situation regarding novel coronavirus (Covid-19).The BGC said Clavie would use this time to enhance her knowledge of the gaming sector, with a view to developing and expanding on her vision for the regulator. These include developing a ‘Commission 2.0’, which would assume responsibility for the protection of players and control of the regulated gaming sector.The new appointment comes after the BGC last week published advice to help consumers protect themselves from gambling-related harm while the country remains on lockdown during the coronavirus pandemic.The BGC said anyone concerned about their gambling habits can call the ‘SOS Jeux’ helpline and speak to an advisor about their problems. Consumers can also contact the BGC directly via email if they have any questions or concerns.In addition, the BGC advised players to keep in touch with family and friends on the phone or via video call to help pass the time during lockdown. Subscribe to the iGaming newsletter Belgian regulator names Clavie as new president Tags: Online Gambling OTB and Betting Shops AddThis Sharing ButtonsShare to LinkedInLinkedInShare to FacebookFacebookShare to TwitterTwitter Regions: Europe Western Europe Belgium Topics: Casino & games People Strategy The Belgian Gaming Commission (BGC) has announced the appointment of Magali Clavie as its new president. Email Addresslast_img read more

Boyd Gaming places majority of staff on unpaid furlough

first_img Regions: US Land-based gambling operator Boyd Gaming has set out a number of additional measures to mitigate the financial impact of the novel coronavirus (Covid-19) pandemic, including placing most of its staff on unpaid furlough.All commercial casinos in the US are currently closed due to the outbreak, and with the number of confirmed coronavirus cases and related deaths continuing to rise in the country, it is not yet clear when they will reopen.Boyd, which temporarily closed its casinos in mid-March, had already suspended its quarterly cash dividend due to the continued effects of the coronavirus and has now announced further measures.These include placing the majority of its team members on unpaid furlough from April 11. For furloughed staff enrolled in the operator’s health care plans, Boyd said it would pay all insurance premiums until June 30 or their return to work, whichever comes sooner.Read the full story on iGB North America. Land-based gambling operator Boyd Gaming has set out a number of additional measures to mitigate the financial impact of the novel coronavirus (Covid-19) pandemic, including placing most of its staff on unpaid furlough. Casino & games Boyd Gaming places majority of staff on unpaid furlough Email Addresscenter_img Topics: Casino & games Finance Strategy Subscribe to the iGaming newsletter 9th April 2020 | By contenteditor AddThis Sharing ButtonsShare to LinkedInLinkedInShare to FacebookFacebookShare to TwitterTwitterlast_img read more

Danske Spil’s Oddset seals AGF partnership

first_img Danske Spil’s sports betting brand Oddset has struck a partnership with Danish Superliga football club Aarhus Gymnastikforening (AGF) to serve as a gold sponsor for the next three seasons.Under the deal, Oddset will gain a branding presence in and around the team’s Ceres Park stadium and will be able to develop a series of fan engagement initiatives.The agreement sees Danske Spil, which previously served as the club’s official gaming partner, re-establish its commercial relationship with AGF.The deal also strengthens the operator’s sponsorship portfolio in its native market; it is already a partner of Brøndby IF and FC Midtjylland, while Oddset has deals in place with Aalborg BK and Odense Boldklub.“AGF is a big club with proud traditions, and we are happy that we will be the official gaming partner for the coming season,” Niels Erik Folmann, chief executive of Danske Spil’s Danske Licens Spil subsidiary, commented.“This year AGF finished a great season with a third placed finish in the Superliga, while it also now has a women’s team in the Gjensidige Kvindeligaen, and it makes sense for us to be visible around both.“Betting and football belong together, and [betting] is a natural part of the experience at football matches,” AGF director Jacob Nielsen added. “Danske Spil is owned by the Danish state, and the country’s two largest sporting organisations, and distributes millions to Danish sports each year.“Therefore a partnership with [the business] makes sense for us, and we are pleased that it will embrace both our mens’ Superliga team and AGF’s women’s team.” Subscribe to the iGaming newsletter Email Address Tags: Mobile Online Gambling Danske Spil’s sports betting brand Oddset has struck a partnership with Danish Superliga football club Aarhus Gymnastikforening (AGF) to serve as a gold sponsor for the next three seasons. Topics: Marketing & affiliates Sports betting 14th August 2020 | By contenteditor Marketing & affiliates Danske Spil’s Oddset seals AGF partnership AddThis Sharing ButtonsShare to LinkedInLinkedInShare to FacebookFacebookShare to TwitterTwitter Regions: Europe Nordics Denmarklast_img read more

Michigan interstate online poker bill clears Senate

first_img A bill that would allow interstate online poker in Michigan has cleared the state’s Senate and will now move forward to the House of Representatives. Topics: Casino & games Legal & compliance Poker Regulation 2nd October 2020 | By Aaron Noy Regions: US Michigan AddThis Sharing ButtonsShare to LinkedInLinkedInShare to FacebookFacebookShare to TwitterTwitter Read the full story on iGB North America. Introduced in June by Senator Curtis Hertel Jr, Senate Bill 0991 comfortably passed the Senate, after it was approved by a vote of 36-1, with one excused. SB0991 would allow consumers in Michigan would be able to compete against players in other regulated states across the US.center_img Subscribe to the iGaming newsletter Michigan interstate online poker bill clears Senate Regulation The bill yesterday (October 1) progressed forward to the state’s House, where it currently sits with the Committee on Regulatory Reform. Should the bill pass into law, it would act as amendment to the Michigan Lawful Internet Gaming Act, which signed by Governor Gretchen Whitmer in December last year, allows the Michigan Gaming Control Board (MGCB) to issue licenses for online and mobile casino games. Email Addresslast_img read more

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